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How a well-planned stand design can multiply your sales

Exhibitions and fairs are increasingly becoming more dynamic and participative so that you can generate new experiences in the visitors. One of the attractions that exhibition stand builders spend playtime with is entertainment.

What are the last tendencies in exhibition stand design? Interactive and experiential stands are playing a crucial role in exhibitions and trade shows. The aim is, today, to entertain the general public and let the experience remain in their memories. Increasingly, brands are trying to find creating spectacular stands and events for his or her public. They want the visitors not only to stay and watch, but to interact with the products and devices.

To achieve it, an exhibition stand builder should create and install new surprising elements. In this article we will check some real examples of how to work together with the last innovative aspects.

A meticulously designed exhibition stand will improve sales, considering that staff and product displaying efficacy raises. For some environments, the specific arranging of tables, chairs, displays, etc, will make it uncomplicated or hard for staff to circulate around, the more easily the personnel can get around, the higher the effectiveness of the stand.

People tend to check out exhibition stands when they remain in a rush, or when they would like to chill out after a few hours standing. Many people try to get a comfortable environment in which to relax, where they can sit, be helped – and inform themselves about the products or services. A well-designed exhibition stand will deliver the excellent atmosphere for the clientele.

The search for a high quality and innovative exhibition stand design company can be hard, depending on the scope and the level of the presentation. Discovering the proper design company is an essential expert relationship and financial investment.  An exhibition stand design company should be able to present ideas, perspectives and professional know-how to the customer, as well as project management and marketing.

Review a number of different firms to know the quality and the variety of services they can supply and possible open your eyes to brand-new alternatives and trends you may not have in reality thought of. Make certain they go over all the parts of design consisting of the selection of fine furnishings, diverse materials and multimedia.

Deliberately designing a long-term and multi-location tradeshow program or campaign is critical to set the marketing teams in the best conditions to implement the strategy with confidence.

Top Trade Show Booth Design Tips


At a trade show, people count on seeing the latest as well as technologies, and that means you need to be up to date. Look at what some of the other big companies around the globe are doing at their trade shows and take note.

The quantity of space you have to work with at the trade show need to be utilized correctly. You need to strike the right balance between offering as much as possible without creating the feeling of clutter. Attendees like open spaces that they feel comfortable in, so don’t cram stuff among narrow spaces – it will not work.

Even though you’re relatively new to the industry, getting to grips with brand identity should be a priority from day 1.


Robust Brand Image

The sooner you become memorable in the mind of your consumer, the easier it will be to stand out at a trade show. One of the top trade event booth design tips to follow is to be consistent with all the branding that you have done before going to the trade show.

Exhibit attendees in your target audience must be quickly informed about products and services that you offer. This helps avoid being distracted by questions from people that are never going to buy your products. Ambiguous trade show booth designs can lead to a flurry of pointless questions that your sales reps will need to spend some time answering.

The graphics must convey the objective of your brand and possibly the philosophy too. Get just as much information across as you can so that the target customer is intrigued to find out more. However, don’t make the mistake of cramming in an excessive amount of into the graphics as it can lead to confusion.

Try to be provocative or controversial, but in a way that will not alienate your target customer. Make bold statements and unorthodox claims if you can deliver on them – graphics can be a powerful tool to accomplish that.



Include Interactive Technologies

Consider the vertical space too. Hanging signs are an easy way to attract attention as soon as attendees enter the building. Create that “wow” factor with your trade booth design and you’ll set the right tone for the professionalism of your trade show booth design.

When researching for an exhibition stand constructor and all around exhibition services and you are therefore looking to create a trade show booth that blends perfectly with your brand story, then to find a contractor with experience and a good good reputation for nice exhibition stands will be the first approach.

The one factor you won’t be aware of when applying for a exhibition is the ambitious aspect of these events. Every organization taking part has identical ambitions as yours, which may create this a extremely competitive situation. The one help of a custom exhibition stand design is that it is original and appealing, it is designed by professionals to guarantee you make an impression at any event you participate in and market.


Folks appreciate advanced designs and new creative sparkle. A custom exhibition stand design will clearly not get forgotten and inspire your audience attention.


Developing a productive exhibition stand

Developing a productive exhibition stand

Exhibition suggestions, news reports, and design styles for trade shows, exhibitors and campaign marketers.

Searching for innovative techniques on how to present your products and services at international exhibitions? Maybe you are longing to prove the significance and competitiveness of your company in the marketplace to which it belongs? Or perhaps you are in search for dynamic exhibition stands environments related to the purpose of your event? Take a look at these points closer.

Creating custom exhibition stand designs is a practical and advantageous method that assures an exhibitor to gain essential visibility. First, it provides companies with a wider range of potential customers. Secondly, it helps you to prove that your business fits the industry to which it belongs because of the large impact it can create. Most importantly, it allows you to see which paths to take and not to take in your business walk.

An exceptional custom exhibition stand design will not just catch the interest of the customers, but even more important, set up a remark regarding your company in the minds of your clients. Subsequently, it is a brilliant idea to generate a custom exhibition stand design because it enables you to prove that your business has integrity and relevance, and is not something to be ignored in the market sector to which it belongs. The last, but the most essential of all, creating a custom exhibition stand design will enable you to see the obstacles, barriers, as well as the similarity, is estimated to blockages of operating a business and will allow you to see which solutions to take in solving the downsides you are about to experience as you run a business.  more info here

Effective exhibition stand creation and designs related to the purpose of the event implementing the exhibition targets in the design is a key point.

While it is not easy to join a trade show and manage an exhibition stand, doing so can, in fact, produce outstanding results and propel a product or service to success. A well-designed exhibition stand setup together with a carefully-planned trading strategy improves four key essential business areas simultaneously, making a trade show slot a smart and worthwhile investment.

The first question exhibitors confront is to find innovative, smart, highly efficient solutions designed to increase recognition and brand awareness in a competing exhibition world.
A progressive concept considering the unique cooperate elements, the requirements the products or services and .the marketing objectives can make it easy to “interact” with higher visibility, more notable and more productive.  look at this now


Truths about Music Marketing and Music Promotion

Truths about Music Marketing and Music Promotion

Music marketing is that key piece to the puzzle a lot of musicians merely by no means put into influence. It is due to the fact of this that many don’t get where they could have otherwise been, and why they have difficulty to make sales, get gigs, and generally move their careers forward in any significant way. The good news however, is if you are ready to put in the work, it is possible to find out how to spot your music. Before you learn distinct practices for marketing your music though, you get a good idea of what music marketing is and isn’t. There are a lot of frequent beliefs about this between musicians.
1. The promotion of your music is an ongoing criteria.
2. Marketing is frequently almost all effective when It’s a two way activity.
3. Music promotion is all about raising recognition.
4. Getting some people work a lot quicker.
5. If you only advertise your music online you’re losing out. Exhibitions and events are where the entire industry get together, to learn about the latest news and trends.

These are important to know prior to you start exhibiting at trade shows and events, specific music marketing strategies, as even the most powerful methods will become less effective if you don’t know how to prepare an efficient environment to show your work. This is your exhibition stand. If you want to learn more about music marketing and music promotion, and how to effectively start exhibiting. Follow this link.

Find an experienced booth builder and reach your exhibition objectives

Find an experienced booth builder and reach your exhibition objectives

Exhibitions are presentations that can distribute your productions and tracks on global scale and those who become more up-to-date, are usually the favorites on the exhibition, particularly if something is brand-new and never been heard before. As technology improves, so do the expectations of attendees and therefore in order to stick out from, common build presentations, you need to search to the future and evolve as the music industry goes.

The time of designing varies depending on the types of the stand. A custom stand requires a longer preparation period than simple system stands to be delivered by the contractor. You will need an experienced exhibition booth builder capable to build an impactful and budget oriented booth that will catch your visitor’s attention in the most efficient way. more details

Research has shown that the first impression incorporates a high correlation with the actual long-term status of your customer relationship. There is not much time for you spare on your initial business presentation either.

Advertising and marketing can be quite a rewarding experience and can present a real ROI. Having a well-planned exhibition booth, can help you to reach your exhibition objectives. check here

Re-thinking the exhibition business presentation

Re-thinking the exhibition business presentation

Exhibitions are considered to be a great marketing tool as they are able to yield huge benefits. Exhibitions are a good way to position the exhibiting company in the minds of potential clients and provide them with relevant information on new available products and services.

Setting up an exhibition stand and hoping that it can generate additional leads may not be sufficient. It is highly recommended that you hire a professional exhibition contractor that will ease the burden of setting up an exhibition stand that actually works.

Exhibition setting up first actions:
Beginning in a flexible way. Formulate your ideas and put down your stand design thoughts as they appear to you.
Conceiving ideas doesn’t arise all at one time. You will also need the help of skilled exhibition stand contractors with optimal solutions for visibility, to increase brand recognition, for the presented products and services. also see this
A malfunction with the exhibition stand and product displaying may end up in an frustrating event for your customer. Essential functions probably would go unnoticed if are placed in locations of hard accessibility or bad appearance.
Following basic tactics give you the great bonus, selecting staff for a trade show is also one of these tactics. You need to select strong staff for the event. Staff should professional, professional, hopeful and friendly, who can attend person in face to face conversation and leave a good impression on the attendee.
Prepare your staff ahead of the event and provide training about product and services, goals and objective for a trade show. Showcase products are attention point so staff would have to be knowledgeable about the product, and capable to tell that how your product is distinctive from others.

Techniques for presenting your business at international exhibitions

Techniques for presenting your business at international exhibitions

Shows are considered to be a great marketing tool as they are able to yield huge benefits. Participating at international exhibitions are a good way to position the exhibiting company in the minds of potential clients and provide them with relevant information regarding new available products and services.

Setting up an exhibition stand and expecting that it can generate additional leads may not be enough. It is highly recommended that you hire a professional exhibition contractor who can ease the burden of setting up an exhibition stand that actually works. Discover More

Look for a contractor with experiences, they are going to know the type of stand that you need but exterminating the requirements. There are many things to take into consideration when putting up a stand such as the place where it will be put up and whether it will be indoors or outdoors. The display boards should also be organized properly because it must enhance the brand, logo, graphics and text.

There is no need for you to struggle at the last hour after you noticed that you forgot an issue that will greatly impact your stand. Search for the history of companies creating appealing exhibition stands. In a web presentations, skilled exhibition contractors should show designs and the realizations pictures of the produced projects. This approach can give you good and reliable information of what you will receive. Develop a project that will make your clients look twice and persuade them to take a closer look.

The average cost for new custom exhibition stand, is around 250/ euro per square meter. This cost could go up depending upon higher quality materials or specific exhibit content (computer, hi-tech exhibits, etc.

Project management

A single point of contact necessary to communication between the builder a single representative on each end. This significantly helps prevent miscommunication.
Project management during the design and development stage handling of all the logistics relating to your stand is considered as fundamental service. Picture yourself the stress and uncertainty that can be taken off your shoulders dealing with one point of contact, capable project management. Discover this

Before your contractor can begin to develop the project, you should properly introduce him to your brand. Give your contractor detail requirements of what you want and let him convert it into an effective marketing campaign. Specialized contractors will comprehend the requirements of your business based on the information that you share with them. You need to trust them as they have gained the experience to know what works and what does not. As an expert in the field, these professionals know how they can cater to your needs and make plans that will translate to a boost of your leads.

Qualified exhibition contractors can create an exhibition stand that is strikingly unique that will capture people’s attention. This is exactly what you want especially if your stand is next to other exhibition stands. You want people to see you, to remember you, and for you to create an impact.

Visitors will remember the exhibition stand that is most appealing to them. They must have a distinct experience so that it would be memorable and powerful. Booths that are professionally-made could generate profit and it also says a lot about the exhibitors and the company they represent. Likewise, it provides a huge boost to the brand’s credibility and reputation.

One of the biggest reasons why you need to hire a qualified contractor with experience is because you can have lots of reference on their skills and workmanship. You can inquire about their previous works and you can easily verify if they are able to translate their work into a business success. Their valuable experience in different projects can guarantee you an efficient and smooth work.

The exhibition stand design and build company, is not merely promoting your brand, they are promoting themselves as well. Especially for contractors with years of experience to their name, every work they make is a promotion of what they do. Ensuring your success is their success so they will make sure that you are getting the best service. How you identify a contractor of how good reputation matters to him, just check the web page to notice the designed and realized projects.

Contractors that have already dealt with global brands and they have the idea on how to implement a long term marketing method. They could provide marketing support and ideas through expert marketing experts that have the competence in developing exhibition booths that attract a broad or specific audience.

Intertraffic Exhibition Stands in Amsterdam, Netherlands

INTERTRAFFIC Exhibition Stands in Amsterdam, Netherlands

The seminar programmed will feature technical presentations of products and services that have already been launched, demonstrations on trends, market developments and business cases, as well as pilot project results, panel discussions, tenders and project launches. “Intertraffic Amsterdam” is one of the largest and most influential international trade exhibitions for traffic infrastructure, traffic management, road safety and parking.

It provides a comprehensive overview of the very latest products, services and solutions offered by suppliers. Also, it showcases the latest trends and developments. “Intertraffic Amsterdam” is meant for policymakers, specialists and operational personnel from government authorities, engineering consultancies, and the industry at large. Design makes a difference, preparation is crucial, an experience of contractor can make the difference. The award winning stands has been won this year by Activteam.

The most important targets for International acting companies when participating in an exhibition is creating brand recognition. With appealing exhibition stands, they not just focus on attention they implement and expose also the unique qualities of the brand. Once they create a sense of brand closeness, they immediately relate with the brand.

High visibility incomparable look to our brand and a leading image, created attention and the will coming atmosphere inside the exhibition stands have been reported by exhibitors contracting the stand builder Activteam
that recommends focusing on a leadership and brand acknowledgment. Through Activteam, the exhibitor’s targets that went further than product presentation and sales, precisely because the exhibition stands indicate a level of prestige.

Companies who joined the trade show and constructed exhibition stands with Activteam required the implementation of important requirements in their presentations. The successful launch is a crucial part of a contractor and his knowledge and capability of detail thinking and the understanding of complex requirements.

Critical Communications World Exhibition design review

Critical Communications World Exhibition design review

Preparing an exhibition stand design requires a lot of planning and preparation, all tasks  have to take place on the run up to the event, to ensure you get the greatest outcome. Activteam with the expertise in 20 years helped exhibitors organizing there stands minimizing their effort and time, providing just about all services of designing supervision and construction in an organized environment.We can expect a collaborative event that will benefit all who participate, built on an unprecedented level and breadth of information.

Effective information are absolutely crucial to support the work of all professionals around the world who do such a magnificent job in protecting citizens, critical infrastructure, and critical business processes. Critical communications users are facing unprecedented change, as the world is facing elevated threats to its safety and security. TCCA is dedicated to supporting all critical communications professionals, whether a lone paramedic working in a remote area, or a multinational manufacturer pushing the boundaries of innovation.

This event is designed to support its participants. TCCA is not a commercial organization, and we fully understand budget constraints, and the need to maximize return on investment. From PMR to professional LTE, from direct mode to drones, from applications to antennas – we bring them all together at Critical Communications World to drive the evolution of the industry and enhance the power of communications to safeguard our world.

Seeing exhibitors to be happy and confident to receive the best solution to promote their product and services
Staying in Forefront is what really matters when exhibiting. A visible recognizable look, leading image, branding, we all know how important that is but how to achieve it? How to bring this work into reality? Activteam exhibition marketer David Blond says it is a combination of exhibitor’s targets, marketing and experience. Designers with endless ideas and the taste to put in front a project with a modern exhibition design. More info

The constructed exhibition stands, have been intelligent positioned, targeting potential visitor’s attention from all directions. Exhibitors experienced more visitors just at the first day, reported an exhibitor who designed first year a custom exhibition stand by Activteam.

Select an Exhibition Concept – Design and Build Tips

Select an Exhibition Concept – Design and Build Tips


Developing an exhibition design is a complex matter, it is crucial that your presentation is easy to perceive and is consistent with all your other marketing campaigns. Your brand should be on-point and should be presented well. Below are the features that you want to think about to ensure that you are creating the ideal communication to your audience. To get attention in the show it is crucial to distinguish yourself from the competition. With hundreds of exhibition stands at the event, it is not simple to stand out. A stand need to look professional and remarkable.

The outside of your stand is simply as essential as the within because this is the very first perception customers can see. Your stand entrance and company sign ought to match your exhibit stand interior in style and decor. They might not turn into part of your interior, but increasing your design style to them will give your whole company a extra specific look.

Cutting-edge Design
Simply because of the fact you have actually opened up your stand and customers have started can be found in doesn’t mean you’re done customizing the interior. Having a decor funding might be a great concern if you desire to have your stand new and constantly fresh looking.

Ensure that you have all the minor points in mind. The colors you pick can significantly impact the state of mind in your stand as well as the shape of your desks might give the overall place a totally different sense. Providing yourself a balanced budget to the exhibition stand interior may make or burst together with your company.

Keep the colors with your company brand use a color chart to find exact matching colors. Most companies have branding guidelines which determine which colors need to be used. This will keep the design uniform and easily recognizable as the brand. You can check if monitors, speakers, or counters will block an image or image. Make sure that your signage is visible. The design can then be changed accordingly. Most importantly, the colors, images, and graphics you choose represent your brand. A distinctive design and color scheme help your exhibit stand out on a busy trade show floor.

How important is exhibition design preparation?

At a convention, brand recognition is vital. A trade exhibition is just in relation to the most important marketing chance you will discover. In respect to the Center for Exhibition and Industry Research, potential customers may select in as little as three seconds to get into the stand. At the following text find some helpful stand design preparation tips:

Generate a message for being seen from different distances. Printing texts tend to be strong when they are noticeable from lengthy range, middle range and close to the stand.

Position the same information in diverse areas.

Communicate the business message as a slogan close or below the logo.

Print your website link nearby the most well known branding.

The lighting you utilize is based on the kind of atmosphere you want to create, colored lights can make the stand be noticed.

The products are to be selected based on the targeted public.

The effective use of multimedia.

Digital visual elements, music also help invite visitors into your stand, and then involve them within the experience.

As opposed to traditional fixed signs, digital signs allows you to plan virtually any type of visual content into a screen. You could use your built-in tools to create simple static images and messages to videos, slide shows, animated graphics, and much more. Take the present materials and get some or all of these into digital forms to be exhibited on the LED screens.

Look at what furniture you can have in the stand, cozy chairs are a great option to sit in when conversing to customers, you do not want people who are not involved in your business making use of your site as a rest stop and coming between you and the upcoming potential client.

When opening, or redecorating, an exhibition stand, it is vital that the style is beneficial and expense productive. A well-designed design might make the main difference among a system exhibit stand, and a last option structure.

A customized exhibition design with appealing graphics, multimedia effects such as light boxes and printings can make a business stand out at the show with an exhibition stand and come up with a more sophisticated look. Your message should generate an impression.

Create buzz for your stand by forming your message around the heart of your brand. It must create an impact and have a lasting idea. Be reliable with all your marketing activities so your audience will not confuse you with many other brands and they also will continue to identify your company when they see the brand somewhere else. Give your audience your selling points in as little time as possible. This will assure that audience will get the important message prior to they decide to go away. The prospects should leave the stand figuring out how they can get the offered product or service.